search engine optimisation

How to build a link exchange

1.    Search for keywords that are relevant to your search words.

2.    Set up an excel document with all kinds of similar and complimentary sites that you can contact. They don’t only have to be businesses that are in your trade such as other competitor companies, they can also be suppliers such as a business that supplies specific items within your industry sector or other people practising something similar to your service.

3.    Think laterally about this and then search for companies that you can contact.

4.    You can also look on competitors sites and see if they are linking to anyone and then write to those companies to ask for a link exchange. Try this through as well - find your competitor, see who links to them and ask for a swap of links.

Four ways to start building links

1.    Link exchanges – you ask other sites to exchange links with you. This means you will have to set up a page on your site with links such as this one: It is not the best way, but easy enough to do quickly.

2.    Articles and blogs – join and you will find lots of bloggers and websites looking to exchange links. They also actively look for article writers. If you cannot write articles or blogs or don’t have time, you can find copywriters on and

Geo Tagging Tools

Geotagging, according to Wikipedia, is the process of adding geographical identification metadata to various media such as photographs, video, websites, or RSS feeds.

This GIM data data usually consist of latitude and longitude coordinates, though they can also include altitude, bearing, accuracy data, and place names.

Geotags help search engine to locate you on the map and this may help on local search queries. Classic geotags are a combination of Latitude and Longitude for your city.

This is very useful in telling the search engines about your web pages, and this also good for local search optimization.

If you are looking for specific traffic from local areas you should optimise your site for local search, and here are some tools to find your geo-tag with Latitude and Longitude:

Local Search Optimisation

I saw this article on Search Engine Land for anyone who needs to be optimised locally and in particular if you are looking at optimising images on Pinterest ...

Rank high on Google

Rank high on Google
iHubbub Team

Rank high on Google

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